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Preset / Lead Gen
Google Maps Lead Scraper
F
figraniumAGENTLead Gen
Overview
The Google Maps Lead Scraper is a robust automation preset designed for Figranium to effortlessly extract valuable business listings directly from Google Maps. Whether you are building local B2B lead lists, conducting market research, or performing competitor analysis, this agent automates the tedious process of browsing maps, scrolling through infinite feeds, and collecting structured contact information.
What it does
- Navigates directly to Google Maps using dynamic search parameters for any business category and target location.
- Automates scrolling actions within the results sidebar container (
div[role="feed"]) to trigger lazy-loading and load more listings. - Executes custom JavaScript to parse individual business cards, extracting key fields such as business names, customer ratings, physical addresses, phone numbers, and external website URLs.
- Applies a robust post-processing extraction script to clean up messy data fields, normalize phone numbers, and filter out unwanted Google Maps UI elements or empty listings.
- Outputs clean, structured records ready for immediate export and integration into your CRM or marketing workflows.
Inputs
This preset uses configurable variables to define your search parameters:
category: The type of business or service you are searching for (e.g.,plumbers,cafes,accountants). Defaults toplumbers.location: The geographical area for the search query (e.g.,Austin, Texas,London, UK). Defaults toAustin, Texas.
Output
The automation compiles clean JSON objects containing the following fields for each valid business entry:
Name: The official business or establishment name.Rating: The customer review score associated with the listing.Address: The physical location or street address of the business.Phone: The contact phone number extracted from the listing card.Website: The external website URL linked on the business profile.
How to use
- Import this preset into your Figranium dashboard.
- Review and adjust the input variables (
categoryandlocation) to match your target search criteria. - Run the agent in stateless or scheduled execution mode.
- Allow the automation to perform the search, scroll through the results sidebar, and execute data extraction automatically.
- Export your structured JSON leads for use in sales outreach, lead generation campaigns, or local market audits.
Notes
- This preset relies on Google Maps' dynamic sidebar structure (
div[role="feed"]); layout updates by Google may require minor selector adjustments. - Built-in data filters automatically discard interface banners, sign-in prompts, and empty cards to ensure high data hygiene.
- Use responsible scraping practices and adhere to platform terms of service regarding frequency and volume.
Preset Details
Created
8/7/2026